Ministry of Children and Youth Services, Toronto, Ontario
"When millennials resisted organizational change."
A team of stellar research and evaluation millennials resisted a new business model which completely changed their job function.
MaRS Landing, Toronto, Ontario
"When doors were closed for millennial researchers and entrepreneurs."
Young entrepreneurs and researchers looking to commercialize their agri-food products struggled to access MaRS' leading edge business development resources (e.g., legal resources, venture capital) - they didn’t have an entry point into the Toronto Discovery District commercialization hub.
City of Kitchener, Ontario
"The downtown that couldn't attract millennials"
Downtown Kitchener boasted stunning heritage buildings with high retail and residential vacancy rates, limited special events activity and an unattractive perception of 'downtown Kitchener' by residents and visitors. Meanwhile, a few kilometres up the road, an annual influx of over 50,000 university students studied at Wilfrid Laurier and University of Waterloo. As millennials migrate to urban centres, given higher priced housing in the suburbs, downtown Kitchener needed to invest and create conditions to attract the best of the millennial population.